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Nova Africa Plc - Addis Ababa, Ethiopia

Addis Ababa, Bole Area
+251 11 6616308/11
Fax:+251 11 6616309
P.O. Box: 2858/1250




Nova Africa Plc is a sport marketing agency specialized in African sport marketing and events management with a joint ownership[ of Ethiopian and British nationals. It is established with an initial paid up capital of birr 1 million having made its fixed establishment in Addis Ababa, Ethiopia. It is named after its parent company known as Nova international; an international sports marketing agency specialized in marketing athletics events and organization of mass participation sporting events. based in Newcastle-upon-Tyne and headed by Olympic medalist Brendan Foster, Nova international has established itself as a market leader in the world of sports marketing and event organization over the past 20 years. Nova Africa Events PLC is made to have separate legal existence as per the rules, laws and regulations of the country but economically it is accounted as subsidiary to the parent company, Nova international.

Nova Africa is involved in 
- Organizing Mass-Participation Road Races
- Marketing Athletics events
- Managing, coordinating, handling and organizing sponsorship, exhibitions, trade fairs, conferences, music shows and concerts and a lot more.
_ Renders professional and expertise marketing, publicity and promotion management services under entrust terms or special agency arrangements.

Our main objective is to support and facilitate the ordinary operations of various groups of economic entities in the continent's sport economy by handling and managing their supporting activities in a professional, efficient and economical manner and allow them to focus on the major duties and responsibilities there by enabling the creation and addition of new values to the national economy.















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